Our Boutique

Welcome to Emma Louise Bridal, and congratulations on your engagement!

Your wedding dress journey is special and personal, which is why at Emma Louise Bridal we endeavour to make the whole process - from finding ‘The One’ to collecting your gown before your wedding - an enjoyable, easy and stress-free experience.

Booking your bridal appointment

Your bridal journey begins right from the very first moment you find us! From the very first visit to our website, to being recommended by a past bride, to the first phone call or follow on Instagram, we are already so excited to help you find your perfect dress.

We are invested in you and your bridal journey before you even walk through our doors. That is why we find out as much as we can about your wedding and personal style ahead of your appointment so we can make your wedding dress shopping experience a dream come true. You can book your visit on our appointments page or by calling us on 01204 652035.

Your bridal stylist who will be with you for your appointment will get in touch before your appointment to introduce themselves and get to know you and your bridal party.

Finding The One

When you arrive at the boutique for your appointment your bridal stylist will greet you at the door and welcome you into our bridal heaven! You will be offered a choice of refreshments in our spacious bridal lounge before being shown to your personal luxurious bridal suite.

After a very warm welcome, and a short informal catch up to see if any of your dress ideas have changed since booking your appointment, your bridal stylist will take you to look through our rails to choose dresses for you to try on. All the while discussing silhouette, neckline, fabrics and price range to make sure your wedding dress is perfect. Then the fun of trying on begins! All of our bridal suites are completely private so you can say yes to your dress in a private, relaxed environment.

Personal styling

Once you have ordered your gown we will then contact you when she arrives so that we can book you in for your personal styling appointment. This is a lovely appointment when you visit the boutique to try on your gown for the first time! During this appointment we can also try on headpieces, veils and jewellery to help you see the finished look.

Frequently asked questions

When should I order my wedding dress?

We recommend 12 -18 months prior to your wedding date so that when you visit us you are able to try on all the latest styles in bridal fashion. However, there is no ‘right’ time to start looking and if you are super organised and want to find your dress before this then you are more than welcome to book in with us!

Do I need to book an appointment?

Yes we do operate by appointment only. You will have exclusive use of one of our spacious bridal suites so it is important to call in advance and book your appointment with one of our experienced bridal consultants.

We do have a £25 Cancellation Charge for all appointments cancelled within 48 hours.

How long is my appointment?

Bridal appointments are 1.5 hours and our Sale Outlet appointments are 1 hour. During these appointments we will discuss your ideas and thoughts with you as well as offer professional advice with regards to styles and shapes to help you find ‘The One’.

How many people can I bring with me?

The bridal suites can seat up to 3 guests comfortably during appointments so you can bring those nearest and dearest with you to find ‘The One’.

Can I bring children to my appointment?

Of course, we understand finding childcare at the same time when you want your bridal party together can be very tricky (Emma knows only too well as a mum to twin boys)! However we have found that young children find it difficult to sit still for that length of time – especially whilst mum is making important dress decisions. So for a more relaxed experience it might be worthwhile to enlist the help of family members to babysit!

What is the price range of your wedding dresses?

The price of our dresses range from £899-£2900 with the majority between £1000-£1800. We also have our fabulous ex sample gowns that are in excellent condition and are available to take away immediately at a fraction of their original price starting from as little as £199. These are all listed on our Sale page with their size and price.

Do I have to pay for my wedding dress in full?

When you order your wedding dress we require a 50% payment with the balance due when it arrives in. If the wedding date is more than 12 months in advance we can offer an Easy Payment Plan which we can discuss with you at the appointment.

However, if you fall in love with one of our ex-sample gowns these are required to be paid in full before you take them away.

What size are your sample gowns?

All of our full collection samples are between UK 8-18 with our Plus Size samples between UK 16-26

Do you sell bridal accessories?

We are very lucky to have such a fabulous collection of accessories to perfect your bridal look. Once you gown arrives in the boutique you will be invited in to try her on and have a Styling Appointment with one of our bridal stylist. These are 30 minutes appointments where you can choose your veil, headpiece and jewellery that match your dress perfectly.

How do I get my wedding dress altered?

We have a list of fantastic seamstresses who we recommend to our brides. Once you have ordered your dress you will get a list and you can then contact them directly to make a booking. We will keep your dress free of charge when it arrives until you are ready to take it to your chosen seamstress.

Is there parking nearby?

YES! During the week we do have parking available directly behind the boutique in the gated car park in one of our designated spaces. Once you arrive turn by the side of the boutique and turn into the car park on the left.

Please note the gate to the car park does close at the weekend so for appointments during the weekend please park directly in front of the boutique where there is ample parking on the road.